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	<title>Mediavine Marketing</title>
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	<link>http://www.mediavinemarketing.com</link>
	<description>Simplifying Social Media</description>
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		<title>For B2B, Your Best Social Media Content Might Be &#8220;Edutainment&#8221;</title>
		<link>http://www.mediavinemarketing.com/simplify-social-media/for-b2b-your-best-social-media-content-might-be-edutainment/</link>
		<comments>http://www.mediavinemarketing.com/simplify-social-media/for-b2b-your-best-social-media-content-might-be-edutainment/#comments</comments>
		<pubDate>Tue, 08 May 2012 23:32:27 +0000</pubDate>
		<dc:creator>Michele Rempel</dc:creator>
				<category><![CDATA[Simplify Social Media]]></category>
		<category><![CDATA[b2b]]></category>
		<category><![CDATA[blog posts]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[edutainment]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[Mediavine Marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.mediavinemarketing.com/?p=1448</guid>
		<description><![CDATA[As we have discussed in previous posts, the key to success in B2B social media is the development and sharing of content that will appeal to your target market. When we work with new B2B clients, we always have an in-depth discussion about content and these critical questions: 1. What type of original content do you already [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Move Over PowerPoint, It&#8217;s Time to Meet Prezi</title>
		<link>http://www.mediavinemarketing.com/simplify-social-media/move-over-powerpoint-its-time-to-meet-prezi/</link>
		<comments>http://www.mediavinemarketing.com/simplify-social-media/move-over-powerpoint-its-time-to-meet-prezi/#comments</comments>
		<pubDate>Wed, 18 Apr 2012 01:11:36 +0000</pubDate>
		<dc:creator>Michele Rempel</dc:creator>
				<category><![CDATA[Simplify Social Media]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[PowerPoint]]></category>
		<category><![CDATA[presentations]]></category>
		<category><![CDATA[Prezi]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.mediavinemarketing.com/?p=1434</guid>
		<description><![CDATA[If you make quite a few presentations like I do, your old stand-by has been PowerPoint. Of course, everyone says that a presentation isn&#8217;t about the PowerPoint, it&#8217;s about the presenter and the information. That is true, but in this day of YouTube and Instragram, PowerPoint just doesn&#8217;t have that WOW factor anymore. So now we have [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Google Confirms that Relevant Content is Crucial</title>
		<link>http://www.mediavinemarketing.com/simplify-social-media/google-confirms-that-relevant-content-is-crucial/</link>
		<comments>http://www.mediavinemarketing.com/simplify-social-media/google-confirms-that-relevant-content-is-crucial/#comments</comments>
		<pubDate>Tue, 27 Mar 2012 03:29:01 +0000</pubDate>
		<dc:creator>Michele Rempel</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Simplify Social Media]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Matt Cutts]]></category>
		<category><![CDATA[over optimization]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[small business owners]]></category>

		<guid isPermaLink="false">http://www.mediavinemarketing.com/?p=1424</guid>
		<description><![CDATA[Recently during a SXSW (South by Southwest) panel, Matt Cutts, who is the head of Google&#8217;s search spam team (now there&#8217;s a one-of-a-kind job), spoke about Google&#8217;s new focus on websites that are &#8220;too optimized&#8221; for SEO. He explained that Google is working on an algorithm update that will penalize websites that &#8220;throw too many [...]]]></description>
		<wfw:commentRss>http://www.mediavinemarketing.com/simplify-social-media/google-confirms-that-relevant-content-is-crucial/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Multimedia and the 21st Century Resume</title>
		<link>http://www.mediavinemarketing.com/simplify-social-media/multimedia-and-the-21st-century-resume/</link>
		<comments>http://www.mediavinemarketing.com/simplify-social-media/multimedia-and-the-21st-century-resume/#comments</comments>
		<pubDate>Fri, 02 Mar 2012 16:27:35 +0000</pubDate>
		<dc:creator>Michele Rempel</dc:creator>
				<category><![CDATA[Business Networking]]></category>
		<category><![CDATA[Simplify Social Media]]></category>
		<category><![CDATA[candidates]]></category>
		<category><![CDATA[infographics]]></category>
		<category><![CDATA[multimedia]]></category>
		<category><![CDATA[resumes]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.mediavinemarketing.com/?p=1419</guid>
		<description><![CDATA[Today&#8217;s post is from guest writer Kyle Lagunas. Kyle is the HR Analyst at Software Advice, a resource for selecting a talent management or an applicant tracking system. Kyle reports on trends and best practices in HR and recruiting software—offering fresh insights into the ho-hum of people processes. Qualified candidates are regularly overlooked, and for [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Content is Key to B2B Social Media Success</title>
		<link>http://www.mediavinemarketing.com/simplify-social-media/content-is-key-to-b2b-social-media-success/</link>
		<comments>http://www.mediavinemarketing.com/simplify-social-media/content-is-key-to-b2b-social-media-success/#comments</comments>
		<pubDate>Thu, 01 Mar 2012 04:16:47 +0000</pubDate>
		<dc:creator>Michele Rempel</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Simplify Social Media]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.mediavinemarketing.com/?p=1413</guid>
		<description><![CDATA[When it comes to using social media to promote a B2B company, one thing really makes all the difference.  And that thing is content. Whereas many B2C companies sell products and services that can inspire raving fans, B2B companies often struggle with inspiring that same type of interest and interaction.  The key to staying in [...]]]></description>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Don&#8217;t let it die! Tips to feed and grow your small business online network</title>
		<link>http://www.mediavinemarketing.com/simplify-social-media/dont-let-it-die-tips-to-feed-and-grow-your-small-business-online-network/</link>
		<comments>http://www.mediavinemarketing.com/simplify-social-media/dont-let-it-die-tips-to-feed-and-grow-your-small-business-online-network/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 00:35:28 +0000</pubDate>
		<dc:creator>Michele Rempel</dc:creator>
				<category><![CDATA[Simplify Social Media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[online network]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.mediavinemarketing.com/?p=1394</guid>
		<description><![CDATA[Whether you have a child, a pet or a plant, you know that you have to give it attention and keep it fed and watered or it will be very unhappy, won&#8217;t grow and will eventually die.  The same goes for your small business&#8217;s online network. So how do you keep your online network happy [...]]]></description>
		<wfw:commentRss>http://www.mediavinemarketing.com/simplify-social-media/dont-let-it-die-tips-to-feed-and-grow-your-small-business-online-network/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Social Media Tools and Resources We Like to Share for 2012</title>
		<link>http://www.mediavinemarketing.com/simplify-social-media/social-media-tools-and-resources-we-like-to-share-for-2012/</link>
		<comments>http://www.mediavinemarketing.com/simplify-social-media/social-media-tools-and-resources-we-like-to-share-for-2012/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 15:28:02 +0000</pubDate>
		<dc:creator>Michele Rempel</dc:creator>
				<category><![CDATA[Simplify Social Media]]></category>
		<category><![CDATA[alexa]]></category>
		<category><![CDATA[business owners]]></category>
		<category><![CDATA[checkthis]]></category>
		<category><![CDATA[dale carnegie & associates]]></category>
		<category><![CDATA[dropbox]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[how to win friends and influence people in the digital age]]></category>
		<category><![CDATA[rockmelt]]></category>
		<category><![CDATA[social media tools]]></category>
		<category><![CDATA[socialmention]]></category>
		<category><![CDATA[su.pr]]></category>
		<category><![CDATA[tweetcaster]]></category>
		<category><![CDATA[tweetreach]]></category>
		<category><![CDATA[wordpres.org]]></category>

		<guid isPermaLink="false">http://www.mediavinemarketing.com/?p=1383</guid>
		<description><![CDATA[Business owners often find themselves making a couple of New Year’s resolutions for their companies in addition to personal resolutions.  We’ve talked with several small businesses who have resolved to make this their social media year. To that end, we have also been asked to recommend some social media tools, sites and resources that fit [...]]]></description>
		<wfw:commentRss>http://www.mediavinemarketing.com/simplify-social-media/social-media-tools-and-resources-we-like-to-share-for-2012/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Tips to Avoid Crossing the Line in Social Recruiting</title>
		<link>http://www.mediavinemarketing.com/simplify-social-media/tips-to-avoid-crossing-the-line-in-social-recruiting/</link>
		<comments>http://www.mediavinemarketing.com/simplify-social-media/tips-to-avoid-crossing-the-line-in-social-recruiting/#comments</comments>
		<pubDate>Fri, 09 Dec 2011 12:55:45 +0000</pubDate>
		<dc:creator>Michele Rempel</dc:creator>
				<category><![CDATA[Simplify Social Media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[hr]]></category>
		<category><![CDATA[human resources]]></category>
		<category><![CDATA[job posts]]></category>
		<category><![CDATA[kyle lagunas]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[recruiters]]></category>
		<category><![CDATA[recruiting]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social recruiting]]></category>
		<category><![CDATA[software advice]]></category>

		<guid isPermaLink="false">http://www.mediavinemarketing.com/?p=1372</guid>
		<description><![CDATA[Today&#8217;s post is from guest writer Kyle Lagunas. Kyle is the HR Analyst at Software Advice – a company that conducts human resources and applicant tracking software comparisons. When it comes to using social media websites for recruiting &#8211; what we call social recruiting &#8211; how far is too far? Beyond learning the hard way [...]]]></description>
		<wfw:commentRss>http://www.mediavinemarketing.com/simplify-social-media/tips-to-avoid-crossing-the-line-in-social-recruiting/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Not just the 1%- Social Media Does Work for B2B Sales</title>
		<link>http://www.mediavinemarketing.com/simplify-social-media/not-just-the-1-social-media-does-work-for-b2b-sales/</link>
		<comments>http://www.mediavinemarketing.com/simplify-social-media/not-just-the-1-social-media-does-work-for-b2b-sales/#comments</comments>
		<pubDate>Tue, 06 Dec 2011 12:48:30 +0000</pubDate>
		<dc:creator>Michele Rempel</dc:creator>
				<category><![CDATA[Simplify Social Media]]></category>
		<category><![CDATA[b2b]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media consulting]]></category>
		<category><![CDATA[social media management]]></category>

		<guid isPermaLink="false">http://www.mediavinemarketing.com/?p=1364</guid>
		<description><![CDATA[Last week I had conversations with two people, one in B2B sales and the other a business owner, who insisted that almost no one they know, other than sellers of consumer products, has made sales from social media. One of these individuals said to me, &#8220;I bet you that only about 1% of B2B&#8217;s actually [...]]]></description>
		<wfw:commentRss>http://www.mediavinemarketing.com/simplify-social-media/not-just-the-1-social-media-does-work-for-b2b-sales/feed/</wfw:commentRss>
		<slash:comments>12</slash:comments>
		</item>
		<item>
		<title>No More Ivory Towers: Learn From a Bank That Understands Social Media</title>
		<link>http://www.mediavinemarketing.com/simplify-social-media/no-more-ivory-towers-learn-from-a-bank-that-understands-social-media/</link>
		<comments>http://www.mediavinemarketing.com/simplify-social-media/no-more-ivory-towers-learn-from-a-bank-that-understands-social-media/#comments</comments>
		<pubDate>Mon, 14 Nov 2011 20:01:19 +0000</pubDate>
		<dc:creator>Michele Rempel</dc:creator>
				<category><![CDATA[Simplify Social Media]]></category>
		<category><![CDATA[american express]]></category>
		<category><![CDATA[bank of america]]></category>
		<category><![CDATA[banking]]></category>
		<category><![CDATA[banking industry]]></category>
		<category><![CDATA[breeze living]]></category>
		<category><![CDATA[change.org]]></category>
		<category><![CDATA[customer engagement]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[standard chartered]]></category>
		<category><![CDATA[standard chartered breeze]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.mediavinemarketing.com/?p=1349</guid>
		<description><![CDATA[By now we all know about Bank of America&#8217;s U-turn on its prior decision to start charging monthly debit card fees. After the uproar on Facebook, Twitter, and sites such as Change.org, big banks got a big wake-up call (or at least yet another wake-up call) about the social nature of business today. Businesses who [...]]]></description>
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		<slash:comments>1</slash:comments>
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